SMS Marketing Best Practices: Ongoing Promotion Text Messages Keep Customers EngagedWritten by: Dan Slavin Once a retailer has started to sign-up consumers to their SMS marketing list, it’s important tokeep those consumers engaged with promotion text messages that include meaningful content, such asannouncements, invitations to events, or promotion text messages . Following are some bestpractices…
Read More Mobile Marketing Lists: Building Successful Lists Quickly Written by: Dan Slavin CodeBroker’s retailer customers have found that their most engaged customers are those that belong to their SMS marketing programs. Using SMS best practices as outlined in this document, these retailers have been able to quickly and efficiently build their mobile marketing lists to drive significant…
Read More Promotion Text Messages Work with Baby Boomers Too many times retailers discount Baby Boomers in their text message marketing strategy. The Holy Grail seems to be millennials. And while millennials do have purchase power and are tech-savvy, Baby Boomers have the disposable income and the resources to buy goods and services – not to mention…
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