March 2016

MyOffers Digital Wallet Mobile Coupon Marketing News

Mobile coupon marketing is continuing to develop new and exciting ways of helping marketers and retailers of all sizes meet their short and long-term objectives. Mobile coupons and digital coupons can be a great way to enhance your existing mobile marketing strategies and the following article contains tips whether you are a mobile coupon creator…

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SMS Marketing | What marketers can learn from Jack in the Box

Photo credit: Jack in the Box Jack in the Box extended a bold offer in their Super Bowl ad “Crossing the Delaware.” Proud of recent upgrades to their menu items, the company dressed their mascot as George Washington to announce a “Declaration of Delicious” giveaway of one million of its new double stacked, $4.79 buttery…

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SMS Marketing + Email = Results

Mobile coupon platforms can offer a lot of flexibility With mobile marketing, to effectively connect messages with your prospective customers, it’s important to ‘throw combos’ – that is to say, in marketing to a targeted individual use a traditional communication or social media tactic and follow-up with a different traditional communication or social media tactic;…

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Mobile Marketing Article | Building Brand Awareness

Brand awareness is about first getting consumers to recognize your brand name and logo when they see it, and once that is achieved, getting them to independently recall your brand at the moment they have a need for your product or services. If done right, mobile marketing programs provide an excellent channel to build brand…

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