2015

SMS Best Practices: Building Mobile Marketing Lists

Mobile Marketing Lists: Building Successful Lists Quickly Written by: Dan Slavin CodeBroker’s retailer customers have found that their most engaged customers are those that belong to their SMS marketing programs. Using SMS best practices as outlined in this document, these retailers have been able to quickly and efficiently build their mobile marketing lists to drive significant…

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Promotion Text Messages Work with Baby Boomers

Promotion Text Messages Work with Baby Boomers Too many times retailers discount Baby Boomers in their text message marketing strategy. The Holy Grail seems to be millennials. And while millennials do have purchase power and are tech-savvy, Baby Boomers have the disposable income and the resources to buy goods and services – not to mention…

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Why Mobile Coupons and Promotion Text Messages are Good For Business

For many retailers, mobile coupons and promotion text messages are good business. Consumers routinely search for mobile coupons, and are also more responsive than ever to promotion text messages. As the mobile phone is quickly becoming the hub of engagement, delivering offers to a consumer’s mobile device only makes sense. For retailers ready to take…

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Text Message Marketing Software: Why it Works for Retailers

Text Message Marketing Software: 10 Reasons Why SMS Marketing Works for Retailers#1. SMS List Sign-Up is Permission-based. Consumers who sign-up for a retailer’s text messagemarketing list really want to start a dialog with the retailer. First, the consumer musttext-in a keyword to the retailer’s shortcode or in other words, opt-in to the retailer’s SMSmarketing list.…

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