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SMS Best Practices: Ongoing Mobile Promotions

Ongoing Mobile Promotions to Keep Consumers Engaged Written by: Dan Slavin Once a retailer has started to sign-up consumers to their SMS marketing list, it’s important to keep those consumers engaged with meaningful content. Content may include important announcements, invitations to events, or promotions and offers, to name a few. Following are some ongoing mobile promotion best Read More

SMS Best Practices: Building Mobile Marketing Lists

Mobile Marketing Lists: Building Successful Lists Quickly Written by: Dan Slavin CodeBroker’s retailer customers have found that their most engaged customers are those that belong to their SMS marketing programs. Using SMS best practices as outlined in this document, these retailers have been able to quickly and efficiently build their mobile marketing lists to drive significant Read More

7 Strategies for Improving Mobile Coupon Redemption Rates

February 19, 2015 by Stephanie Miles As smartphone use continues to soar, the landscape for promotions and offers is shifting. Despite the push to digitize coupons and phase out printed materials, mobile coupon redemption rates remain surprisingly low. According to a 2015 report by CodeBroker, a shopper-marketing platform, redemption rates for coupons delivered via email Read More

10 Reasons Why Mobile Coupons are Good Business for Retail

Good Business for Retailers Using Mobile Coupons For many retailers, mobile coupons are good business. Consumers routinely search for them, your competitors use them, and they really do drive traffic to stores. As the mobile phone is quickly becoming the hub of engagement, delivering offers to a consumer’s mobile device only makes sense. For retailers Read More

10 Reasons Why SMS is a Great Mobile Marketing Tool for Retailers

Mobile Marketing Tool for Retailers #1. Permission-based. Consumers who sign-up for a retailer’s SMS marketing list really want to start a dialog with the retailer. First, the consumer must text-in a keyword to the retailer’s shortcode or in other words, opt-in to the retailer’s SMS marketing list. Second, the consumer must confirm their wish to Read More

The Value of Mobile: Drive Increased Revenue

Drive Increased Revenue for Retailers with Mobile Coupons Based on recent findings, there is no doubt that mobile coupons drive increased revenue and customer engagement for retailers. CodeBroker’s in-depth analysis of our retail customer’s mobile coupon promotions and associated redemption rates show significant payback to retailers who implement a thoughtful mobile coupon strategy. Specifically, CodeBroker Read More