October 2, 2017

SMS Loyalty Program Increase Engagement
CodeBroker survey reveals why consumers distrust retail loyalty programs

By Dan Slavin CodeBroker recently conducted an online survey to study how consumers feel about their existing retail loyalty programs. Data was showing a downswing in usage, and we wanted to learn why consumers were feeling frustrated. For the survey we only stipulated that participants be at least 18 years of age and located in…

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