Most Consumers Redeem Coupons Received via Text Within One Week
New research from mobile marketing leader CodeBroker shows consumer preferences for mobile coupons. Higher coupon redemptions and purchasing trends can be attributed to mobile coupons delivered via text messages, according to recent consumer research conducted by CodeBroker, a developer of mobile marketing solutions. The mobile coupon survey polled 1,204 U.S consumers divided between 55% female…
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