Belmont, MA, January 21, 2014 – 2013 was a record year for CodeBroker, as the developer of shopper marketing solutions that strengthen the retailer-consumer relationship experienced 75% revenue growth, as well as increases in the number of retail locations it serves and scannable mobile coupons delivered.
CodeBroker last year delivered more than 80 million scannable mobile coupons that resulted in an estimated $55 million being saved by consumers. The company has delivered more than 150 million secure, scannable mobile coupons since its solution first became available.
Nearly 25,000 retail locations now support CodeBroker’s scannable coupons, a 25 percent increase over the previous year. Some of the largest retail chains in the country are partners with CodeBroker.
CodeBroker lets retailers setup and deliver smart coupons to mobile devices in minutes, and provides a complete picture of their campaigns, enabling them to track who received promotion information, who viewed it, and who used a coupon. CodeBroker’s unique ability to deliver secure one-time-use coupons guarantees each consumer receives a unique offer that can only be used one time. Once a coupon has been redeemed, it is no longer valid across all delivery channels, whether it be a smartphone app, SMS, email, Facebook, or Passbook.
“Our growth continues to be driven by our ability to meet the mobile marketing needs of some of the country’s best known and most popular retailers,” said Dan Slavin, CodeBroker CEO. “There is no turning back from digital and mobile and we will continue to develop and deliver products that let retailers strengthen customer loyalty through these platforms.”
Mobile coupons continue to surge in popularity. A 2013 Business Insider report projected that in 2014, 47.1 million U.S. smartphone users will use mobile coupons, up from 7.4 million in 2010. The report also notes that 41% of mobile coupon users redeemed coupons at grocery stores, 41% at department stores and 39% at clothing stores.