Retailers Use Welcome Offers to Increase App Downloads Written by: Sue LeClaire Whether you do it yourself or hire a third party development group, mobile apps require an extraordinary amount of resources to design and develop – a mobile app that will engage a retailer’s most loyal customers. Once the app is launched, the focus…
Read MoreQuickly Deliver In-app Offers to Your Customers Written by: Sue LeClaire A mobile app should be the go-to place where your most loyal customers can find what’s new and exciting about your brand. In fact, 63% of consumers say they would download a retailer’s mobile app to access information and mobile coupons if one was available,…
Read More30% of Consumers Use Digital Offers from a Retailer’s Mobile App Written by: Sue LeClaire Digital coupons and mobile are here to stay. As much as some retailers would like to retreat from using offers as incentives to shop, other retailers realize that consumers are heavily influenced by the availability of offers. For those retailers…
Read More6 Reasons to Implement a Digital Coupon WalletWritten by: Sue LeClaire A digital coupon wallet gives consumers instant access to all ofyour offers in one place. You can deliver mobile coupons, digital coupons, offers, rewards, andmore to your digital coupon wallet, giving customers an easy way to organize and track youroffers. Customers can access your…
Read MoreMobile Coupons and Mobile App Facts for Retailers Mobile coupons, digital coupons, real-time coupons, reminders of what’s on shopping lists, and the ability to track spending are the top four most desired features in a Smartphone app. (Catalina) Mobile Coupons are at the top of the list of desired features; however, consumers expect [retailers] to…
Read MoreFor many retailers, mobile coupons and promotion text messages are good business. Consumers routinely search for mobile coupons, and are also more responsive than ever to promotion text messages. As the mobile phone is quickly becoming the hub of engagement, delivering offers to a consumer’s mobile device only makes sense. For retailers ready to take…
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Written by: Sue LeClaire Delight Customers with an Exceptional In-store Experience You don’t have to be an early adopter to provide a unique mobile-first customer in-store experience. In fact, there are many relatively easy-to-integrate opportunities to interact with your customers via their mobile device – the one thing your customers always have with them while…
Read MoreRetailers Get the Most Out of Their Holiday Promotions Reward the Faithful on Black Friday Customers are standing outside your doors waiting to get in to begin their holiday shopping. Reward these enthusiastic consumers with a special incentive. Post signs directing consumers to text in to receive a mobile coupon good for today’s shopping trip…
Read MoreRedemption Rates for SMS Coupons up by 10% Written by: Sue LeClaire There’s no question that retailers using mobile coupon software have had real success. SMS marketing solutions used in conjunction with coupon marketing software works even better. CodeBroker customers routinely create customer engagement promotions resulting in redemption rates of up to 10%. Based on our experience,…
Read MoreMobile Coupons are Proven to Drive Traffic to Retail Locations Written by: Sue LeClaire There are many different classes of mobile coupons retailers can deliver to their customers. Two of the more common types are on-demand and push. On-demand – a consumer responds to a call-to-action by texting in to a retailer’s shortcode to receive…
Read MoreCoupon Platform Software Helps Retailers Deliver an Omnichannel Customer Experience Written by: Dan Slavin There’s a subtle difference between the meaning of the terms multi- and omni-channel and a palpable difference between the amounts of work required to provide a multi- versus omnichannel customer experience. On the surface, both terms mean to provide customers with…
Read MoreCoupon Platform Software that Delivers Single-Use Coupons Significantly Reduces FraudWritten by: Dan SlavinConsumers have shown that they respond to mobile coupon marketing programs and promotion text messages that deliver SMS coupons. And, with that,they have become masters of their universe. And retailers’ continue to feed the coupon addictionby employing coupon platform software to deliver mobile…
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