Pharma and Retail
Mobile Coupon and SMS Solutions
Call Centers Use Digital Coupons For Dealing With Angry Customers
Call centers have been facing major increases in call volume due to the rise in online orders driven by the pandemic. With higher call volume,…
Digital Coupon Wallets: Key Considerations
How to Deploy a Digital Coupon Wallet Written by: Sue LeClaire For retailers that use coupon software to drive store trips and purchases, providing a digital coupon wallet within…
SMS Marketing | Text Promotions: Best Practices
Written by: Sue LeClaire Black Friday and Cyber Monday are history. The countdown begins and serious holiday shopping begins. All of your holiday promotions are…
New Research Provides Insights into Mobile Engagement Preferences
By Dan Slavin I’m pleased to announce the availability of CodeBroker’s latest research: Consumer Mobile Engagement Research Results. You can get it here on our Resources web page.…
Mobile Coupon Marketing | Offer Personalization
Special offers represent a ready-made opportunity for retailers to drive customers back into your store – as long as these offers are relevant. Although some…
Mobile Coupon Marketing: 5 Proven Strategies
Nearly half of all consumers prefer digital coupons and mobile coupons over printed paper coupons (Source: Mobile Coupon Research Results.), so it’s no surprise that more…
Digital Coupon Marketing: 6 Strategies To Improve Redemption Rates
By Stephanie Miles As digital coupon platform use continues to soar, a growing number of retailers are deploying digital coupons to drive store traffic and revenue.…
MyOffers Digital Wallet Helps Retailers Drive Engagement
As I speak with retail executives across the country, a common theme that consistently rises to the top is the challenge of getting customers to…
Digital Coupon Platform Opens New Use-Cases for Marketers
Digital Coupon Platform use has opened a new world of marketing applications that previously weren’t possible. Retailers using a digital coupon platform to offer and deliver…
Personalization Research Reinforces the Importance of Single-Use Coupons
I’m pleased to announce the availability of a new research report on single-use coupons and offers: Coupon and Offer Personalization. In my last blog, I discussed…
Single-Use Coupons Codes Enhance Personalization
Many of our clients are employing single-use coupons and single-use promo codes to improve their personalization efforts. In this post, I’ll share some of the…
Mobile Coupon Marketing vs. Traditional Offers
The Battle of Mobile Couponing versus Offers Written by: Sue LeClaire Before you can decide whether to deliver offers or mobile couponing offers to your…
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