Written By: Antoinette Alexander Marketers’ increased use of a digital coupon platform, combined with text message promotions have made it easy for consumers to engage with retailers via their mobile phones Read More
Written by: Kristina Knight According to the RedPlum Purse String Survey one-third of Millennials use coupons received in the mail and 21% from retail circulars but nearly half are also snagging Read More
Written By: Sheryl Kingstone Mobile loyalty programs are resetting the parameters of marketing and commerce creating more opportunities for customer engagement. As of this month, we find: 60 percent of consumers Read More
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