Pharma and Retail
Mobile Coupon and SMS Solutions
Retailers Overemphasize Loyalty: Report
Written By: Lauren Johnson Consumers not as interested in loyalty as retailers think Retailers that heavily invest in loyalty and neglect to create compelling mobile and…
Study – Recasting brick-and-mortar stores
Written By: Antoinette Alexander Marketers’ increased use of a digital coupon platform, combined with text message promotions have made it easy for consumers to engage with…
Mobile Engagement: Tablets, Smartphones Gaining Retail Dominance
Written By: Sarah Mahoney A new mobile engagement study reports that consumers are using their tablets and smartphones as shopping tools at an even greater rate…
Millennials sharing the wealth through mobile coupons
Written by: Kristina Knight According to the RedPlum Purse String Survey one-third of Millennials use coupons received in the mail and 21% from retail circulars but…
Millennials sharing the wealth through coupons
Written by: Kristina Knight According to the RedPlum Purse String Survey one-third of Millennials use coupons received in the mail and 21% from retail circulars but…
Yankee Group: Consumers want mobile loyalty programs
Written By: Sheryl Kingstone Mobile loyalty programs are resetting the parameters of marketing and commerce creating more opportunities for customer engagement. As of this month, we…
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