Pharma and Retail
Mobile Coupon and SMS Solutions
8 Ways to Drive In-store Mobile Engagement
Written by: Stefanie Gray Consumers still prefer the in-store experience to online shopping according to a 2014 A.T. Kearney study entitled “On solid Ground: Brick-and-mortar…
The Integrated Mobile Channel
Written by: Sue LeClaire As recently stated in the Deloitte study “Navigating the New Digital Divide,” mobile devices are increasingly becoming an integral part of…
Mobile Improves In-store Engagement
Written by: Sue LeClaire New light has been shed on how consumers use their mobile devices while shopping in-store thanks to three recently published studies.…
Mobile SMS – Interview with CodeBroker CEO/Founder Dan Slavin
The BarCode News recently sat down with Dan Slavin to discuss text messaging and how retailers can deploy this disruptive new technology to engage with consumers,…
CodeBroker Awarded Patent to Deliver Multi-channel Mobile Coupons
CodeBroker is uniquely positioned to help retailers deliver personalized, multi-channel mobile coupons. Belmont, MA, September 1, 2015 – CodeBroker, developer of mobile marketing solutions for…
5 Restaurant Mobile Promotions That Work
Written by: Stefanie Grey There are many creative ways to engage with your customers using promotion text messages and mobile coupons and offers. Depending on…
Restaurants: Using SMS Marketing Lists to Drive Traffic During Off-peak Hours
Written by: Joe Pappalardo Every restaurant has a slow period. Often it’s the time between lunch and dinner or Tuesday evenings. In order to maximize…
Restaurants Deliver Mobile Offers to Drive Engagement
Written by: Joe Pappalardo Technology has the potential to have a huge impact on the restaurant industry. Two of the current top trends include mobile…
One Way to Tame the Cart Abandonment Beast
Written by: Sue LeClaire A Growing Problem Shopping cart abandonment rates are on the rise. According to a recent Baymard Institute study, average documented cart…
Mobile Coupon Usage is on the Rise
Following is a recent article we found in Marketing Daily regarding coupons and how the landscape is changing. According to the report, retailers are limiting…
Mobile eCommerce is HOT!
Mobile eCommerce Shoppers In 2013, Internet and mobile measurement firm comScore began detecting a new trend in e-retailing: the mobile-only shopper. By January 2015, some…
Personalized Text Alerts Build Customer Loyalty
Is it time to take the next step in customer engagement? Written by: Sue LeClaire Service Alerts enhance the customer experience through personalized messages. Existing…
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